Erica Tally is the Marketing Manager for Catholic Answers, where she leads eCommerce strategy and product promotion, oversees email and SMS marketing, manages digital sales and inventory, directs purchasing and reporting, and supports SEO, analytics, and content writing for Catholic.com. She joined the organization in April 2025, bringing with her a strong background in digital media and nonprofit marketing. Before joining Catholic Answers, Erica worked as a Digital Project Coordinator at a conservative media company, managing digital advertising campaigns for nearly 50 accounts. She then served as a Senior Marketing Coordinator for a nonprofit consulting firm, overseeing marketing initiatives across grant services, fund development, and church services.
A convert to Catholicism, she entered the Church in 2023 and has since sponsored three individuals in OCIA. She is especially devoted to St. Ignatius of Loyola and St. Thérèse of Lisieux. Fun fact: Erica has three sisters and was once considered “Vine famous” in high school.