Tom Peterson built a 25-year career as an award-winning, national corporate advertising executive. He founded and served as President of three advertising agencies, one of which he started as a junior in college, at age 20. In one campaign, Tom invested $90,000 into regional media, and yielded $1.3 million dollars in revenue in only 30 days, shattering all former direct response records.
But a conversion experience on a men’s retreat changed all that, as he redirected his professional talents and experiences to communicate the sanctity of human life and the real meaning of membership in the Catholic Church. He founded VirtueMedia.org and CatholicsComeHome.org, both of which are non-profit media apostolates.